Customer Relation Binder - Why What and Who Benefits?
Customer, customer and customer they are your asset, they are your sales and they are your future. CRM (customer relation management) is a buzz word almost as important as 'love your brother' taken out of the Bible. Yet, why is it businesses use in-bound call centers to frustrate customers and use out-bound call centers to alienate potential customers? Are businesses competing for who can make their customers more angry? This is all wrong. Don't make "Cold Calls", they annoy people and yields very little return. Treasure the "Hot Calls" (people calling your business voluntarily, and don't put them through an underground coal mine, dark maze with no light at the end of the tunnel. If you are serious about reaching out to customers, retain them and keep a nice relation with them, use the Mi-Card concept and solution. Create a Mi-Card with that objective in mind. Offer the receivers useful information, practical benefits and rich and thorough product and service information. Well, Product and service information change, no problem, make links to updates on your web site. Just make sure that your Mi-Card is easy to read, plenty of tips, having really valuable utility tools and then present your products and services clearly with feedback and click and call buttons so you will receive the "Hot Calls". Now that the callers have had the advantage of having possessed and reviewed a Mi-Card, you can lead them straight to solutions and sales. Mi-Card can accomplish this a lot easier than the web site can because you can adopt a focused theme with each Mi-Card distribution, put in deep educational information customers desire (even competitors' products) and lead them to conclusions that they will contact you. Include a click and call directory that rings your knowledge professional's phones not the coal-mine call center. Well designed Mi-Cards can be very persistent with customers, they will keep the easy to store and easy to use Mi-Cards forever. Use Mi-Card wisely, you will gain customers and keep them satisfied; the customer relation may even transcend generations. (parents passing Mi-card to children on favorite ski resorts, cruises etc).
The Benefits of Using Mi-Card
Other Utility Tools for Mi-Card